Zambia Midterm Evaluation Report

Source: USAID

Year of Publication: 2013

This is the mid-term evaluation of the Communications Support for Health (CSH) project in Zambia. The project’s vision was to support Zambia’s vision of “equity of access to assured quality, cost-effective, and affordable health services as close to the family as possible.” The goals of the project include increased sustainable local capacity and positive behavior change that contribute to efforts in HIV/AIDS, malaria, family planning/ reproductive health (FP/RH), maternal, newborn, and child health (MNCH) and nutrition.

Zambia Family Planning for Adolescents Video

Source: Breakthrough ACTION/Johns Hopkins Center for Communication Programs

Year of Publication:

2020

This video describes the adolescent wellness aspects of the Breakthrough ACTION Zambia campaign called “Life is Precious, Take Care of It”.

The video explains the high rate of unintended pregnancy among Zambian adolescents, and asks what can be done to stop this trend.

Solutions include:

  • Encourage them to wait until they are older to have children
  • Give young people access to contraceptives
  • Practice abstinence
  • Use a condom every time they have sex, even when using other contraceptives

Want a Healthy and Happy Family? Use Family Planning Today [Poster]

Source: Chemonics

This poster is used as part of the Mothers Alive campaign to reinforce messages given through other channels. The poster promotes family planning through proper spacing of pregnancies. Specifically, it mentions that waiting two years between pregnancies is optimal for the health of the mother and the children.

Rhythm of Life Music and Health Festival – Zambia

Source: Johns Hopkins University CCP, MoH Zambia and partners with support from the United States Agency for International Development

Year of Publication:

2009

“Rhythm of Life” is Zambia’s first music festival and health fair developed under the Health Communication Partnership, a six-year project funded by USAID, which provided family planning, reproductive health and maternal and child health service, HIV counseling and testing, counseling and referral for male circumcision, malaria testing, and other health counseling services.

Bringing together the top musicians in Zambia in a training to be Health Ambassadors, this effort also led up to a “We are the World”-style music video and performance that included all the artists in a wildly popular song called “Rhythm of Life” featuring the legendary Oliver Mtukudzi. The lyrics of the song are about taking responsibility for your own health.

Links to the songs are as follows:

Report on National Family Health Campaign

Source: Breakthrough ACTION/Johns Hopkins Center for Communication Programs

Year of Publication:

2020

This is a report on the “Life is Precious, Take Care of It” campaign in Zambia. This campaign was created to convey positive messages and positive social norms around health for Zambians under this unifying theme.

Breakthrough ACTION Zambia a United States Agency for International Development (USAID)-funded initiative to improve the health and well-being of Zambian families. Breakthrough ACTION Zambia is implemented by a consortium of partners led by the Johns Hopkins Center for Communication Programs (CCP).

With its unifying theme, the national family health campaign offers Zambians a single communication platform to address five key family health issues: maternal and child health, reproductive health, malaria prevention, HIV prevention, and nutrition.

Radio Spots and Song

Source: Breakthrough ACTION/Johns Hopkins Center for Communication Programs

Year of Publication: 2020

These spots were produced as part of the Breakthrough ACTION Zambia’s campaign to promote use of insecticide-treated nets, educate about malaria in pregnancy, and advise against misuse of nets.

The spots include:

Malaria

HIV

Family Planning

Nutrition

Radio Spots

Source: Breakthrough ACTION/Johns Hopkins Center for Communication Programs

Year of Publication:

2020

The following radio spots were produced as part of the project:

Project Innovations Handover Packages

Source: Breakthrough ACTION/Johns Hopkins Center for Communication Programs

Year of Publication:

2020

The Breakthrough ACTION Zambia Project developed and disseminated implementation handover packages for Adolescent Wellness Days, Men’s Wellness Days, Ni Zii, GMTk, Emergency Planning Prompt, Co-Created Guidelines and Feedback Mechanism innovations to stakeholders.

The packages typically include lessons learned, budgetary details, and implementation tips for the innovations:

Precious Times Comic Book

Source: Breakthrough ACTION/Johns Hopkins Center for Communication Programs

Year of Publication:

2020

“Precious Times” is a comic book which was produced which was part of the National Family Health Campaign in Zambia.

The comic follows a group of high school-age girlfriends who are at different stages of relationships with their boyfriends. They discuss the advantages and disadvantages of having sex with their boyfriends, and then eventually all go to the Family Planning clinic in order to find out more. The girls make various decisions about having sex, and deal with the consequences.

Maisha Bora Curriculum (Healthy Lives)

Source: International Youth Foundation

Year of Publication:

2010

The “Maisha Bora” (Healthy Lives) Curriculum provides comprehensive life skills-based HIV prevention education for young people.

The curriculum was developed in Tanzania but has also been adapted for use in Zambia. This manual was designed as a guide for peer educators in promoting sexual and reproductive health knowledge and positive healthy behaviors, but it can also serve as a resource for any individual who works with young people. It was developed in recognition of the fact that young people are one of the most vulnerable groups who account for the greater percentage of new HIV infections.

Maisha Bora was evaluated in 2010. The findings showed that youth who received outreach/information through the peer educators using the curriculum increased their knowledge and attitudes around key topics such as HIV education and prevention, as evidenced by pre- and post-tests.