Create a Brand Strategy Part 2

Post navigation

Previous: How to Create a Brand Strategy Part 2: Developing Positioning for a Branded Product, Service or Behavior

Stay Updated

Subscribe to our newsletter to get updates on resources available on the Zambia Compass.

Connect

The Compass for SBC is closely linked with Springboard, an online community of SBC professionals who share experiences, ask/seek advice, and enhance their skills collectively.
Join the Springboard Community.

This website is made possible by the generous support of the American people through the United States Agency for International Development (USAID) under the Breakthrough ACTION Cooperative Agreement #AID-OAA-A-17-00017. Breakthrough ACTION is based at Johns Hopkins Center for Communication Programs (CCP). The contents of this website are the sole responsibility of Breakthrough ACTION and do not necessarily reflect the views of USAID, the United States Government, or Johns Hopkins University